About

Dan Rodriguez is a multimedia designer living between Spain and the UK. He holds a BA in Media Studies and has worked as everything from a hotel receptionist to a filmmaker. This is his ultra awesome portfolio site.

Graphic design is storytelling. We live in a design-addicted society where every object and place fights for our attention, where products sell purely on their visual appeal. The best solution is to tell a true story, one that makes us look beneath the surface, at who we really are.

Brand identity is the core of any business. It defines who you are, sets you apart, and communicates your values at a glance. I focus on visceral details that make brands distinctive and memorable. Through a minimalist approach, I create identities that linger in people's minds and feel instantly recognizable.

I also design and build custom responsive websites and interfaces from the ground up.

When I'm not designing, you can find me writing, exploring sound, making films, and experimenting with illustration.